
I'm a reluctant Woolworths shopper. I do admire their apparently genuine commitment to stocking sustainable and more ethical food, and certain items are definitely worth making a detour for — waxy potatoes, their bulk packs of spinach and asparagus, organic dark chocolate and maybe the occasional free range chicken. But I am not ready to be one of the aspirational, and it must be said, mostly miserable looking masses, buying my ready-chopped veg, ready-made meals, all blemish free and over-packaged.